Privacy Policy
Last updated: October 30, 2026
Overview
Raíz Firme Pro ("we", "us") is an AI-powered communication, CRM, and business automation platform operated by Raíz Firme Studio. This Privacy Policy describes how we collect, use, and share personal information from visitors and customers of our California website (california.raizfirmepro.com). We comply with the California Consumer Privacy Act (CCPA), as amended, and applicable California privacy regulations.
Information we collect
We collect information you provide directly — such as your name, business name, email, business city, industry, and the details of your main business challenge — when you submit a lead form or request a demo. We may also collect optional details like phone number, team size, number of locations, annual revenue range, current CRM, and preferred language. We automatically collect usage data, page-view events, and UTM parameters, and we use cookies and similar technologies as described below.
Tracking technologies
We use the Meta Pixel and Google Analytics 4 to understand site usage and measure conversions. These tools may set cookies and similar technologies. We do not transmit sensitive personal information (such as health, financial account, or government ID numbers) to these analytics providers. You can exercise your browser-level cookie preferences, and we honor applicable opt-out signals.
How we use information
To respond to inquiries, schedule demos, operate and improve our services, communicate about products, and comply with legal obligations. We do not sell your personal information. We may share information with service providers who act on our behalf under appropriate agreements, and as required by law.
Your California privacy rights
Subject to verification, California residents may request disclosure of the personal information we collect, request deletion, and correct inaccurate information. To exercise these rights, contact us at hello@raizfirmestudio.com. We will not discriminate against you for exercising your privacy rights.
SMS and email marketing consent
Where we send SMS or email marketing, consent is collected separately and is never preselected. You may opt out of marketing messages at any time by following the instructions in each message. SMS marketing is subject to our SMS Terms and applicable TCPA requirements.
Children's privacy
Our services are intended for businesses and are not directed to individuals under 16. We do not knowingly collect personal information from children.
Contact
Questions about this policy? Email hello@raizfirmestudio.com or call (877) 401-7597. This policy should be reviewed by qualified legal counsel before publication.